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Making Effective Presentations

As a result of this seminar, participants will increase their ability to:

  • Organize a clear and effective business presentation
  • Analyze an audience and target the presentation accordingly
  • Develop and use visual aids effectively
  • Overcome typical problems with presentation delivery
Target Audience

All staff members who give presentations

Seminar Outline

One-day or Two-day Program

  1. Overcoming Barriers to Making Effective Presentations
    • What audiences dislike most
    • Barriers presenters create and how to avoid them
  2. Audience Analysis
    • Creating an audience profile
    • Identifying key decision makers
  3. Planning the Presentation
    • The Introduction: getting and keeping the audience’s attention
    • The Body: developing key ideas and supporting evidence
    • The Conclusion: ending with impact
  4. Creating Effective Audio-visual Aids
    • Choosing the best media
    • Tips for using PowerPoint, flip charts, videos, handouts
  5. Delivering the Presentation Skillfully
    • Managing nervousness
    • Controlling your voice
    • Monitoring your body language
    • Using gestures
    • Deciding what to wear
    • Handling your notes and working with props
  6. Fielding Questions
    • What to do if you don’t know the answer
    • Diffusing hostility
    • Framing your answer
Applied Practice

Participants prepare a short presentation to deliver during this seminar. Presentations will be videotaped and optional one-on-one coaching may be provided.


For more detailed information about this seminar or others listed here, contact louellen@louellenessex.com.


© 2017 Louellen Essex and Associates
408 Parkers Lake Road #211
Wayzata, Minnesota 55391
Office: 612.867.8291
louellen@louellenessex.com